Should you put a QR code on a yard sign?
Yes — when the sign stands where people walk, and the code opens something worth the scan. A code that opens your home page is a wasted scan. A code that opens the job in front of them, answers their question and tells you they asked is the reason to have one.
When does a QR code work on a yard sign?
When the person is close enough to stop, and has a reason to be curious.
- People on foot: someone walking the dog, a neighbor getting the mail, the family next door.
- Work they can see. A job in progress is the best reason there is to wonder who's doing it.
- A scan that opens something they want: the job in front of them, photos, and a way to ask without filling out a form.
When doesn't it?
Three ways a code on a sign gets ignored.
- From a moving car. Drivers can't scan, so the big words on the sign have to do the work from the street.
- When it opens a home page or a long form. The neighbor wanted the job they're looking at, not your whole website.
- When nobody answers. A question sent at six in the evening that waits for tomorrow's callback is a question someone else can answer first.
What should the scan open?
The job they're standing in front of — what you're doing, your photos, your crew — and one tap to ask. On an InsideJob sign, Val, the contractor's AI assistant, answers right there. Val never quotes a price, never promises a date and never names the homeowner, and the owner's phone buzzes the second the code is scanned.
How big should the QR code be on a yard sign?
Big enough to scan from the sidewalk, with clear space around it. On an 18 × 24 inch InsideJob sign, the code sits on a white tile 6.9 inches square, printed dark on white, with the blank margin four modules wide that the QR code's inventor, DENSO WAVE, calls for.
How far away a phone can read a code depends on the phone, the light and the angle, so we don't promise a distance.
Can I know when someone scans my sign?
Most QR code tools count scans and show them in a report later. An InsideJob sign sends an alert to the owner's phone the moment it's scanned, and another when the neighbor says something — with a button to take over the chat, or to tell them you're walking out to meet them.
Is it safe to scan a QR code on a yard sign?
Be careful with any code. In January 2022 the FBI warned that criminals tamper with physical QR codes — sometimes by sticking a new code over the real one — to send people to fake websites.
Check where a code takes you before you type anything. Every InsideJob code opens a page on insidejobsigns.com with the crew's name on it.
How long should a contractor's sign stay in the yard?
While the job is on, with the homeowner's OK — it's their yard. When the work is done, move the sign to your next job; an InsideJob sign is pointed at the new job from your phone, and its page follows. Cities and HOAs have their own sign rules, so check yours.
What else goes on the sign?
Your name and services, one question in big words, what you're doing right now, and the code with a short web address under it — no phone number. See the sign for every trade.